The #1 Biggest Mistake That People Make With Adsense
By Joel Comm
It's very easy to make a lot of money with AdSense. I know it's easy because in a short space of time, I've managed to turn the sort of AdSense revenues that wouldn't keep me in candy into the kind of income that pays the mortgage on a large suburban house, makes the payments on a family car and does a whole lot more besides.

But that doesn't mean there aren't any number of mistakes that you can make when trying to increase your AdSense income - and any one of those mistakes can keep you earning candy money instead of earning the sort of cash that can pay for your home.

There is one mistake though that will totally destroy your chances of earning a decent AdSense income before you've even started.

That mistake is making your ad look like an ad.

No one wants to click on an ad. Your users don't come to your site looking for advertisements. They come looking for content and their first instinct is to ignore everything else. And they've grown better and better at doing just that. Today's Internet users know exactly what a banner ad looks like. They know what it means, where to expect it - and they know exactly how to ignore it. In fact most Internet users don't even see the banners at the top of the Web pages they're reading or the skyscrapers running up the side.

But when you first open an AdSense account, the format and layout of the ads you receive will have been designed to look just like ads. That's the default setting for AdSense - and that's the setting that you have to work hard to change.

That's where AdSense gets interesting. There are dozens of different strategies that smart AdSense account holders can use to stop their ads looking like ads - and make them look attractive to users. They include choosing the right formats for your ad, placing them in the most effective spots on the page, putting together the best combination of ad units, enhancing your site with the best keywords, selecting the most ideal colors for the font and the background, and a whole lot more besides.

The biggest AdSense mistake you can make is leaving your AdSense units looking like ads.

The second biggest mistake you can make is to not know the best strategies to change them.

For more Google AdSense tips, visit http://adsense-secrets.com
Copyright © 2005 Joel Comm. All rights reserved

Wednesday, November 5, 2008

Webby Award




The Webby Awards is an international award honoring excellence on the Internet, including websites, interactive advertising, online film and video, and mobile web sites, presented by The International Academy of Digital Arts and Sciences since 1996. There is also a second set of awards called the People's Voice Awards for the same categories which are given by popular vote.


History

The phrase The Webby Awards was used from 1994-1996 by the World Wide Web Organization, which was first introduced in 1994 by WebMagic, Cisco Systems and ADX Kentrox. As one of its services, it sponsored "the monthly Webby awards to spotlight online innovation. Web.org was decommissioned in 1997.

The phrase The Webby Awards has been used since 1996 to describe an annual awards ceremony. It was initially sponsored by The Web magazine which was published by IDG, and produced by Tiffany Shlain. Winners were selected by a group which would officially become the International Academy of Digital Arts and Sciences (IADAS) in 1998. After The Web Magazine closed, the ceremonies continued.

In 2006, The Webby Awards launched three new award programs including categories honoring interactive advertising, mobile content, and the Webby Film and Video Awards, which honors original film and video premiering on the Internet. In 2008, the 12th Annual Webby Awards received nearly 10,000 entries from over 60 countries worldwide.

Awards granted

Categories

The Webby Awards are presented in over 100 categories among all four types of entries. A website can be entered on multiple categories and receive multiple awards.

In each category, two awards are handed out: a Webby Award selected by a panel of judges, and a People's Voice Award selected by the votes of visitors to The Webby Awards site.

Acceptance speeches

The Webbys are famous for limiting recipients to five word speeches, which are often humorous. For example, in 2005, former Vice President Al Gore's was "Please don't recount this vote." He was introduced by Vint Cerf who used the same format to state, "We all invented the Internet."At the 2007 awards, David Bowie's speech was "I only get five words? Shit, that was five. Four more there. That's three. Two."

Criticism

The Webbys have been criticized for their pay-to-enter and pay-to-attend policies, and for not taking most websites into consideration before distributing their awards.

Posted by The Heat News at 7:17 PM
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