The #1 Biggest Mistake That People Make With Adsense
By Joel Comm
It's very easy to make a lot of money with AdSense. I know it's easy because in a short space of time, I've managed to turn the sort of AdSense revenues that wouldn't keep me in candy into the kind of income that pays the mortgage on a large suburban house, makes the payments on a family car and does a whole lot more besides.
But that doesn't mean there aren't any number of mistakes that you can make when trying to increase your AdSense income - and any one of those mistakes can keep you earning candy money instead of earning the sort of cash that can pay for your home.
There is one mistake though that will totally destroy your chances of earning a decent AdSense income before you've even started.
That mistake is making your ad look like an ad.
No one wants to click on an ad. Your users don't come to your site looking for advertisements. They come looking for content and their first instinct is to ignore everything else. And they've grown better and better at doing just that. Today's Internet users know exactly what a banner ad looks like. They know what it means, where to expect it - and they know exactly how to ignore it. In fact most Internet users don't even see the banners at the top of the Web pages they're reading or the skyscrapers running up the side.
But when you first open an AdSense account, the format and layout of the ads you receive will have been designed to look just like ads. That's the default setting for AdSense - and that's the setting that you have to work hard to change.
That's where AdSense gets interesting. There are dozens of different strategies that smart AdSense account holders can use to stop their ads looking like ads - and make them look attractive to users. They include choosing the right formats for your ad, placing them in the most effective spots on the page, putting together the best combination of ad units, enhancing your site with the best keywords, selecting the most ideal colors for the font and the background, and a whole lot more besides.
The biggest AdSense mistake you can make is leaving your AdSense units looking like ads.
The second biggest mistake you can make is to not know the best strategies to change them.
For more Google AdSense tips, visit http://adsense-secrets.com
Copyright © 2005 Joel Comm. All rights reserved
Here for you around Google guidlines, The Google webmaster guidelines are a list of suggested practices Google has provided as guidance to webmasters. Websites that do not follow some of the guidelines may be removed from the Google index. A website experiencing problems being indexed or ranked well can find direction in the guidelines. Often websites are not following all of the guidelines and may experience a lower ranking in Google's search engine results or complete removal from the Google index. There are currently thirty-one guidelines which are split into four categories:
1. Quality: There are five "basic principles" and eight "specific guidelines" in this category. These guidelines are directed toward deceptive behavior and manipulation attempts that may lessen the quality of the Google search engine results. Violations of the quality guidelines are the most common reason of a website being removed from Google's index.
2. Technical: There are five guidelines in this category. These guidelines cover specific issues that may inhibit a web page from being seen by Googlebot, which is Google's search engine crawler.
3. Design and content: There are nine guidelines in this category. These guidelines give practical information to webmasters concerning the way their site is built and represent the most common unintentional mistakes that webmasters make.
4. When your site is ready:There are five guidelines in this category. These guideline provide specific direction for a webmaster who has created a new site and are also relevant for older sites which are not yet in the Google index.
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